There are currently no laws in place in the UK to uphold the right for cows to enjoy the freedom to graze in fields. That’s why farmers producing free range milk under the Pasture Promise logo are required to adhere to strict standards that ensure dairy cows are given the freedom they deserve.
One of our key standards is that farmers must graze their cows for a minimum of 180 days (and nights) a year, or 6 months, before they can use the Pasture Promise logo on their milk. We have set a minimum number of days that is higher than anyone else, because we only permit those farmers truly committed to keeping their cows in fields, to join the scheme.
Our farmers are subject to an independent audit, by a recognised certification body, to ensure that they comply with the standards.