Free Range Dairy | Cow and milk bottle with Pasture Promise logo

Spilt Milk

490 million litres of milk is thrown away each year. What a waste! Not just in terms of the cost to shoppers, but also for the cows that spend their lives producing this great food, our natural resources and the environment. A UN Report in 2015 estimates the population will grow to just under 10…

Free Range Dairy | Bee on Clover

Farming for a purpose

I often think that as someone who has been so closely engaged with farming and nature all of my life, I have a really good connection with food and I understand how important simple, honest food is in making this world a better place. However, a recent experience taught me that food is about so…

Fall Back in Love with Milk

From recent media stories you might think that dairy is to blame for all the bad things happening to our health and the planet. But milk and dairy products, especially from pasture based systems, have been part of our heritage for thousands of years and we’ve not only survived, but thrived on it. People have…

The Ethical Consumer

One of the predicted megatrends for the future is the rise in Ethical Living.  Passport market research, which is part of Euromonitor International, predicts that increasing attention will be paid to ethics and moral values by food citizens and businesses in the coming years. This means that purchasing decisions will be framed by concerns about…

Coffee & Cows

On my way to where I work I decided to count the number of coffee shops in one street. There was six, a couple of the usual coffee chains but predominately it was the independents coffee shops that had the most outlets, showing that customers are looking for something new and unique, great quality coffee…

Consumer power in action

  I was recently reading an article about an interesting initiative in France called “C’est qui le patron?” (Who’s the boss?). Founder of the scheme, Nicolas Cee, set up the label in the autumn of 2016, in an attempt to restore power to the consumer in deciding the value (price) of the food they buy.…